Senior Appointment at Oriflame

Oriflame, one of the direct sales sector's most prominent brands, which embraces the philosophy of "Be where you feel happy," is continuing its 32nd year in Turkey with a new General Manager.

Katrin, who has successfully held various management positions at Oriflame for 28 years, has become Senior Vice President and new General Manager of Oriflame Turkey. Katrin has been serving as General Manager of Oriflame Russia and Belarus since 2019.

Oriflame, which is completing its 57th year globally and 32nd year in Turkey, has made a new general manager appointment in Turkey, one of its priority markets. Katrin, who has taken on various management positions at Oriflame for 28 years, became Senior Vice President and new General Manager of Oriflame Turkey as of 1 July 2024. Johan Larsson, who has held the position of General Manager of Oriflame Turkey for 8 years, continues in his senior management role at Oriflame as Executive Vice President and General Manager responsible for China.

Over the past 28 years at Oriflame, Katrin has held various senior management positions, including serving as General Manager of Russia and Belarus for the last 5 years. Katrin is well known among Oriflame employees for her discipline, commitment, diligence, impressive relationship-building and communication skills. Having proven herself in one of the most challenging markets like Russia, Katrin will now share her experience and expertise in Turkey, another major market for Oriflame.