BENTONE® PLUS GLOW

BENTONE® PLUS GLOW: Breaking Free from Shine Chains Hectorite X Actives Skin glow trend is sweeping the beauty industry. Consumers no longer settle for merely clean, matte skin; they seek products that deliver radiant, glowing skin. Glowing skin is a sign of health and vitality and is regarded as a source of pride worldwide. Whether a product uses the slogan dolphin skin-like, glass-like, glazed donut-like, or whatever the next fashion term may be, all these multifunctional claims and cross-category products are necessary for consumers to improve their skin condition and ultimately blend skincare seamlessly with color cosmetics. In response to the approaching "Skin Glow" trend, the new and patent-pending hectorite gel technology BENTONE® PLUS GLOW combines its strength with naturally derived active ingredients to combat dull and flaky skin signs, revealing the skin's natural radiance. Elementis' hectorite gel technology enables formulators not only to create products with extraordinary textures and highly diverse sensory properties, but also to develop solutions for a wide range of skincare and color cosmetics needs. Its superior properties in makeup allow for instant skin luminosity effects. At 98% naturally derived and approved worldwide, BENTONE® PLUS GLOW provides a powerful combination of rheological control and skincare ingredients in a single, easy-to-use product. The gel is designed to provide rheological control and suspension to the oil phase of cosmetic and skincare products, allowing for optimum distribution of actives on the skin surface.  

Features and Benefits

Perfect suspension of pigments and actives: • Provides rheological control and suspension to the oil phase, • Allows for optimum distribution of actives on the skin surface. Extraordinary sensory: • Applies easily without leaving an oily layer on the skin, • Leaves a pleasant silky texture on the skin. Supports skin barrier function: • Provides immediate hydration to the skin, • Keeps skin healthy and radiant. [caption id="attachment_153526" align="aligncenter"] Graph 1. Lip moisturizing with/without BENTONE® PLUS GLOW[/caption] Graph 1 demonstrates prolonged moisturizing provided by BENTONE® PLUS GLOW in a W/O emulsion at 5% usage level applied to lips. The organically modified hectorite stabilizes water droplets in the formulation, preventing evaporation. [caption id="attachment_153527" align="aligncenter"] Graph 2. Pigment distribution with/without BENTONE® PLUS GLOW[/caption] Graph 2 shows ideal pigment distribution with 5% BENTONE® PLUS GLOW, providing homogeneous coverage and skin tone. [caption id="attachment_153528" align="aligncenter"] Graph 3. Pigmented formulation with/without 5% BENTONE® PLUS GLOW after 1 month at 50°C[/caption] In Graph 3, the pigmented formulation containing 5% BENTONE® PLUS GLOW demonstrates excellent stability even after 1 month at 50°C. The exceptional suspension power of the clay network structure enables pigments to display full color intensity and contributes further to a radiant complexion on the skin. [caption id="attachment_153529" align="aligncenter"] Graph 4. In-vivo moisturizing study with/without BENTONE® PLUS GLOW[/caption] Graph 4 demonstrates enhanced moisturizing with 5% BENTONE® PLUS GLOW in a W/O emulsion in a 30-day in-vivo study conducted on the lower legs (4 subjects, both left and right legs), with GrayIndexT percentage change values obtained from MoistureMap MM 100 readings (Courage & Khazaka).  

Formulation

Cheek Highlighter Apply this pink skin tone-boosting highlighter to highlight your cheeks. The moisturizing formula is combined with optimized pigment suspension for even and smooth application. BENTONE® PLUS GLOW's optimized skincare matrix supports the skin's own transformative power to reveal its natural radiance. The hectorite-based system also helps improve emulsion stability and provides superior sensory properties. BENTONE® PLUS GLOW Rheological Additive INCI Name: C13-15 Alkane, Disteardimonium Hectorite, Vitis Vinifera (Grape) Seed Oil, Phytosterols, Olea Europaea (Olive) Oil Unsaponifiables, Helianthus Annuus (Sunflower) Seed Oil Unsaponifiables, Glyceryl Oleate, Tocopherol Applications: • Lip Moisturizers, • Eye Makeup, • Lip Products, • Face Makeup, • Creams and Lotions, • Face Care, • Nourishing Skincare, • Sunscreen Products, • After-Sun Products. Usage Level: 3% - 10% Sustainability Information: • 98% naturally derived (ISO 16128), • Suitable for cold process, • Vegan, • RSPO certified. Murat Kaya Market Manager, Cosmetics IMCD