Abdi İbrahim Wins Awards in Three Different Categories

Abdi İbrahim Wins Awards Across 3 Different Categories Abdi İbrahim won the Gold Award in the pharmaceutical category at the Brandverse Awards, held with the support of the Digital Marketing Communication Platform (DPİP) and in collaboration with Marketing Türkiye & BoomSonar. At the 20th Golden Compass Public Relations Awards, Abdi İbrahim and Abdi İbrahim Otsuka were recognized with awards across 3 different categories. Abdi İbrahim, which has led the Turkish pharmaceutical sector for 20 years, was honored by Turkey's 2 prestigious organizations. Abdi İbrahim won the Gold Award in the pharmaceutical category at the Brandverse Awards, held in collaboration with Marketing Türkiye & BoomSonar and supported by the Digital Marketing Communication Platform (DPİP), in the Social Brands Data Analytics Division. At the 20th Golden Compass Awards organized by the Turkish Public Relations Association (TÜHİD), the company was recognized with an award for its new website in the Digital Communication – Corporate Websites category and for its Social Impact Report in the Corporate Reports category. The "Don't Say It That Way!" initiative launched by Abdi İbrahim Otsuka won the award in the Corporate Responsibility – Health category.

More than 55,000 social media accounts examined

Within the scope of the Brandverse Awards, the Data Analytics Awards Division examined more than 55,000 social media brand accounts, as in previous years, based entirely on analytics according to the SocialBrands Social Media Brand Index. In the evaluation covering the period 1 April 2021 – 1 April 2022, numerous different data points were considered, including follower count, follower growth, number of posts shared, post types, engagement received and types of engagement. Following the comprehensive evaluation conducted with the expertise of Deloitte Türkiye, the most successful brands in each category were identified.

3 awards at the Golden Compass

At the 20th Golden Compass Awards, Abdi İbrahim won in the Digital Communication Corporate Websites category with its new website and in the Corporate Reports category with its report titled "The Transformative Power of a Changing World: Abdi İbrahim's Socioeconomic Impact in Turkey." In the Corporate Responsibility – Health category, Abdi İbrahim Otsuka was recognized for the "Don't Say It That Way" initiative, which aims to end stigma and discrimination encountered in society and language.

We strive to provide millions of people with better and healthier lives

Dr. M. Oğuzcan Bülbül, Director of Corporate Relations, Sustainability and Communication, commented on the recognition, noting that the company has been recognized with numerous awards for its various projects and innovative work in the pharmaceutical sector: "As Abdi İbrahim, we are delighted to be recognized with awards at prestigious organizations such as the Brandverse Awards and the Golden Compass. The fact that our projects and vision are not only meeting business objectives but are also being honored by authorities is a major source of motivation for us. We do not simply manufacture pharmaceuticals; with our endless passion for improvement, we strive every day to provide millions of people with better and healthier lives and to touch their lives. With the strength of our deep-rooted and innovative structure directed toward this goal, we are taking steps that shape the future. As the uninterrupted leader of the Turkish pharmaceutical sector for 20 years, we will continue to achieve firsts and lead as we have done before."