Sun Chemical Launches Paliotan® VIU Portfolio

Sun Chemical has launched a full-service package to support the replacement of lead-containing components in coating formulations with its new lead-free Paliotan® VIU pigment portfolio and accompanying technical service offering. The Paliotan VIU portfolio includes various shades such as new lemon yellow, medium yellow and red. The six newly launched pigments combine improved color strength and opacity, delivering more cost-effective formulations for decorative applications. Additionally, special grades with high durability enable formulators to create demanding shades in high-demand industrial coating applications while maintaining an attractive cost profile. The appealing value-in-use balance of the Paliotan VIU series is based on the hybrid chemistry of new pigments that combine the most beneficial properties of organic and inorganic components. Lead chromate has been flagged as a substance that may negatively affect human health and the environment, and is therefore considered a source of concern by many consumers and coating companies. For this reason, many countries have banned the use of lead chromate in various applications, including architectural coatings and toys. Although the global paints and coatings industry is subject to government regulations, lead chromate is still widely used in many applications and regions such as Latin America and Asia. When selecting appropriate lead-free pigment combinations, color and performance requirements vary by application and region. The colorant classes in the Paliotan VIU portfolio have been specifically developed for requirements in Asian and Latin American countries. With its experience in global markets and extensive regulatory expertise, Sun Chemical can provide advice on how regional requirements can be reformulated and met. Sun Chemical's technical service support helps customers meet performance requirements with its new hybrid pigments and overcome challenges. By supporting more sustainable alternatives in the paints and coatings industries and focusing on cost efficiency, Sun Chemical demonstrates how lead-free formulations improve performance and value-in-use compared to legacy lead-based coatings. Source