BASF Coatings partners with INEOS Automotive
Over the next three years, BASF will assist INEOS Automotive in developing a global paint program focused on top-tier industry standards and sustainable repair paint solutions.
INEOS Automotive and BASF's Paints and Coatings department have signed a global agreement on repair paint development for automotive body structures. The parties will establish a long-term strategic partnership that will enable them to exceed industry standards in vehicle body repair and refinish paint applications.
The partnership encompasses sustainable repair paint solutions alongside current digital color-matching solutions and training programs. BASF will ensure top-level sustainable and efficient repair practices across the INEOS vehicle body network in Europe, North America and Asia-Pacific.
Chris Titmarsh, Senior Vice President of BASF Global Automotive Repair Paint Solutions, said: "There has never been a more exciting time to be in the automotive sector, and we are delighted to have the opportunity to expand our partnership with INEOS Automotive. With our highly innovative solution portfolio, which currently sets industry standards, we look forward to aligning and complementing INEOS's vision to build a new, strong and rewarding partnership."
[caption id="attachment_160662" align="aligncenter"] Left to right: Chris Titmarsh - Steve Graham[/caption]
Sustainable paint program to world standards
Steve Graham, Global Aftermarket Director at INEOS Automotive, said: "We are pleased to partner with BASF to develop a sustainable paint program to world standards, adhering to the highest quality standards in premium vehicle paint repairs over the coming years." Graham stated: "The INEOS Automotive network can rely on this partner, which shares our commitment to excellence in customer service, thanks to BASF's technical support in vehicle body standards and management expertise." Since 2021, INEOS has partnered with BASF Coatings as surface technology partner for the INEOS Grenadier, the first off-road vehicle produced in Hambach, France. Through the new agreement, BASF expands its partnership with INEOS in the implementation and development of body and paint programs for both the INEOS Grenadier and the newly launched Quartermaster dual-cab pickup variant. SourceAdvertisement
Ad Space728 × 90





