Orzax Included in the Turquality Support Program
Türkiye's leading dietary supplement brand Orzax has been included in the scope of the Turquality Support Program run by the Turkish Ministry of Trade.
Orzax, Turkey's leading nutritional supplement brand, has been included in the Turquality Support Program administered by the Turkish Ministry of Trade.
Orzax has been included in the Turquality Program administered by the Turkish Ministry of Trade with the aim of contributing to Turkey's vision of creating global brands. Moving forward with the goal of becoming a strong brand in international markets by offering high-value-added products and services, Orzax aims to take important steps in branding, institutional development and globalisation processes under this strategic support program.
Orzax will continue to increase its competitive strength in international markets
The company, which currently exports to more than 50 countries, aims to increase its export volume by 131% by the end of 2026. To ensure continuity of this growth, it plans to increase exports by 79% in 2027 and by 52% in 2028. In line with this growth strategy, Orzax will not only increase export figures but also strengthen its contribution to the national economy. Orzax plans to create an additional 500 jobs and implement new investments in the coming period.
"We will make concrete contributions to our country's economic development."
Orzax CEO Yunus Emre Alimoğlu said in a statement: "Our inclusion in the Turquality Program is a very valuable turning point in our international brand journey. Thanks to this support, we will have a stronger presence in global markets, while also making concrete contributions to our country's economic development in the areas of exports, investment and employment." Alimoğlu also emphasised that along with the support provided under Turquality, Orzax will continue to strengthen its leadership in the sector while contributing to the Turkish economy in line with sustainable growth objectives.
Stronger brand-building journey in global markets with the Turquality programme
The Turquality programme, which aims to increase the competitive strength of Turkish brands in international markets, provides non-refundable support of up to 50% in areas including advertising and promotional activities, corporate infrastructure and many others. Through these supports, it aims to pursue the global brand-building journey with stronger, more sustainable and more determined steps, reaching its goals much faster.
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