Senior Appointment at Nestlé Turkey

Nestlé, a global leader in food that has been operating in Turkey since 1906, has made an important appointment in its Turkish organization. Gizem Kartal, who has played an active role in the company's growth and transformation journey through positions held across different business units at Nestlé since 2006, has been appointed as Sales Director of Nestlé Waters & Premium Beverages.

Gizem Kartal Sükan began her career at Nestlé in 2006 as a Channel and Category Sales Development Specialist. Continuing her role as Category Sales Development Leader in the Chocolate and Confectionery Business Unit in 2017, Kartal held an important position in the business unit's growth journey from 2018 to 2023 as Marketing Leader. During this period, she strengthened the Damak brand's position by leading its strategies; she contributed to Nestlé reaching second place in the Adult Tablet segment for the first time and to Damak achieving market leadership in the Pistachio segment for the first time. Through her powerful communications campaign, the Chocolate Business Unit won its first Golden Effie Award.
Kartal subsequently took on the role of Marketing Leader at Nestlé Waters & Premium Beverages. Pioneering Erikli's premium positioning approach and digitalization journey, Kartal played a role in creating a dual model specific to the Turkish market for Erikli & S.Pellegrino, and developed important partnerships in premium out-of-home consumption. Kartal developed and executed Erikli's sustainability strategy, during which the brand won awards such as Best Sustainability Marketing Project and Lovemarks. 

In her new role, Kartal will lead the multi-channel sales organization of the Nestlé Waters & Premium Beverages business unit; she will continue her efforts to translate strategies that elevate each channel's potential to the highest level into strong field results and to prepare the organization for the future.