DYO Introduces Sector's Innovations to Young People

DYO introduced the innovations it has brought to the sector to tomorrow's architects and engineers. As a sponsor of "Building Days," DYO became the focal point of interest with its VR application at its booth. Dokuz Eylül University Building Community (DEYAP) organized the fifth edition of "BUILDING DAYS," which took place between 5-8 March 2020. As platinum sponsor of "BUILDING DAYS," which brought together students studying Civil Engineering and Architecture with leading companies in the sector, DYO shared its innovative approach to the construction sector and the subtleties of becoming an established brand with tomorrow's architects and engineers. DYO drew the attention of students with its VR (virtual reality) application at its booth in the lobby area. Melek Soklangıç Dinçer, Marketing Director of DYO Paint Factories, who gave a presentation titled "Being a Brand in the Construction Sector," explained DYO's marketing strategies, the innovations the brand has brought to the sector, and the latest trends in the paint industry.