In the 15th Year of bizz@kampüs, Young People Competed for GODIVA

The "bizz@campus Marketing Ideas Competition" organized under the pladis umbrella reached its 15th edition under the slogan "Shine With Your Ideas". University students developed creative marketing projects for GODIVA in this year's competition, and prizes found their owners.

In the competition aimed at developing the creativity of young talents in the marketing field, third and fourth year undergraduate students and graduate students from universities across Turkey had the opportunity to experience many stages from product development to marketing processes.

1,030 teams competed
This year, 1,030 teams consisting of 2,455 students from 129 different departments of 140 universities across Turkey participated in the competition. During the process, participants received presentation training from professional coaches, while advisors from GODIVA's human resources and marketing teams also provided support.

Following the presentations of the 10 finalist teams, the placing teams were determined.

The competition's first-place winner was the "HUptrik" team, consisting of Hacettepe University Computer Engineering Department students Yiğitcan Kızıl and Ahmet Oğuzhan Kökülü.

The second-place award went to the "Keçiler" team, consisting of Dokuz Eylül University student Batuhan İzmir, Dumlupınar University student Umut Can Bakar and Yıldız Teknik University student Taha Kurt.

Third place was shared by the "MilkyWay" team, comprising Sakarya University students Feyza Yıldızözü and İrem Aktaş, and the "S&N" team, consisting of Anadolu University students Nil Uyanık and Sena Altunkalbur.

Total prize pool of TRY 375,000 distributed
In the competition where prizes were presented by Ülker CEO and pladis TURCA Chairman Özgür Kölükfakı, a total of TRY 375,000 in prizes was distributed.

The first-place team received TRY 125,000, the second-place team received TRY 100,000, and the two third-place teams each received TRY 75,000 in prizes; the teams placing in the top three also gained long-term internship rights.

"We witness young people shining with their ideas"
In his evaluation of the competition, Özgür Kölükfakı noted that young people presented their ideas with team spirit, creativity and confidence, stating that bizz@campus has become a learning ecosystem.

pladis TURCA Human Resources Vice President Eylem Özgür pointed out the importance of young people finding the opportunity to develop practical skills in strategic thinking, problem-solving and planning.

pladis TURCA Chief Marketing Officer Mustafa Kabakçı noted that marketing is no longer merely about product promotion, stating that they find it promising for the sector's future that young people combine their bold ideas with professional brand management discipline.