Bayer Invites Startups in Agriculture and Health to G4A Startup Accelerator Program

Bayer, in collaboration with Tenity, is opening applications for a new cycle of the G4A Startup Acceleration Program, which has been supporting the entrepreneurship ecosystem in Turkey since 2018. Applications will be accepted between 2 January – 1 February 2026.

Startups that have developed digital solutions in healthcare and agriculture, moved beyond the idea stage, have a sustainable and scalable business model, and are at the lean product, prototype or sales stage are eligible to apply. Applications will be submitted through g4a.bayer.com.tr, where program details are available.

Selected Startups to Receive TRY 500,000 Grant Support
Startups selected under the program will receive online training over 100 days covering business model development, market access, sales and presentation techniques, among many other topics. Startups will also have the opportunity to work one-on-one with Bayer employees and subject-matter mentors, join a strong network, and develop potential business partnerships with Bayer.

Each startup selected from among those chosen will receive grant support of TRY 500,000.*

Solutions that Transform Technology into Value at its Core
Melis Soylu, Bayer G4A Program Manager, described the new cycle program focus with the following words:

"This year our focus converges on a single theme: transforming technology into solutions that create functional value. In healthcare, we support digital communication solutions, next-generation sales channels, and innovative startups that improve patient journey, contribute to early diagnosis and treatment. In agriculture, we prioritize startups that establish data-driven decision mechanisms, increase productivity, enable variable-rate application, develop new technology and equipment, or transform existing systems. In both fields, we want to shape the future together with startups that make sense of data and create measurable benefit."

Online Meeting to Inform Entrepreneurs
Entrepreneurs from across Turkey can attend the Online Meeting scheduled for 21 January 2026 to obtain detailed information about the program and submit their questions directly to officials. All announcements and event registration links related to the program will be shared through Bayer's Facebook, Instagram, LinkedIn and YouTube accounts.

G4A Program Made Strong Contribution to Ecosystem
The Bayer G4A Startup Acceleration Program has provided grants, training, mentoring, networking and collaboration support to 47 startups operating in healthcare and agriculture over the past 8 years. While the total contribution provided to the program to date approaches TRY 10 million, the total company valuation of 17 startups that have generated sales, received investment and expanded internationally has reached USD 172 million.