New Fragrance from Balmain Beauty: Bold Elegance with Rose de Soie
Balmain Beauty has introduced Rose de Soie, its new floral eau de toilette inspired by the elegance of silk. With this new fragrance, the brand reinterprets bold and modern elegance, and the scent joins the portfolio as the 11th member of the Les Éternels de Balmain collection.
Balmain Beauty has introduced Rose de Soie, a new floral eau de toilette inspired by the elegance of silk. With the new fragrance, the brand reinterprets bold and modern refinement, joining the portfolio as the 11th member of the Les Éternels de Balmain collection.
Inspired by Balmain's iconic silk designs, Rose de Soie brings together rose water, pink pepper and roasted tonka bean to create a distinctive fragrance profile with a candied rose touch.
Multi-layered and sophisticated fragrance experience
The fragrance opens with the refreshing effect of rose water meeting the spicy notes of pink pepper. In the heart notes, orange blossom and fresh pink rose come to the fore, while roasted tonka bean in the base notes adds depth to the fragrance with a caramellic, creamy and musky trace.
This multi-layered structure brings forth a modern and confident fragrance character bearing the Balmain signature.
Iconic Balmain touch in design
The bottle design of Rose de Soie also reflects the brand's aesthetic codes. The transparent glass bottle stands out with its rose sugar-toned cap and label; the design draws inspiration from the 1946 Balmain Élysées 64-83 model. While preserving the fluted gold collar detail and open label, the iconic Balmain rayure stripes and PB monogram are revived with a modern interpretation.
New representative of the collection
Teresa Mastrocinque, Vice President of Global Marketing at The Estée Lauder Companies Balmain Beauty, noted in her assessment of the new launch that Rose de Soie adds a new olfactory refinement to the collection and reflects Balmain's modern, bold stance.
The new fragrance takes its name from the brand's 1971 makeup collection Fleurs de Soie.
The Les Éternels de Balmain collection brings together Pierre Balmain's Paris heritage with the brand's contemporary influence in fashion and beauty, representing a genderless fragrance philosophy.
Rose de Soie is now available for purchase at Beymen stores in Turkey.
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