Filli Boya's Color Expert Chatbot Inspires "Do-It-Yourself" Projects

Filli Boya has upgraded its Color Expert Chatbot, which brings its long-standing color expertise into the digital world, advancing user experience further. The digital assistant now goes beyond offering wall color recommendations alone, providing inspiring do-it-yourself suggestions for kitchen, bathroom, furniture and ceramic surfaces with Aqua Reno products.

Digital Color Consultant Available 24/7
Filli Boya, which has provided color consulting services through social media, call centers and its website for years, has made this experience available 7 days a week, 24 hours a day. The Color Expert Chatbot, which has guided more than 200,000 people in finding the colors they sought to date, supports users in recreating their living spaces with its renewed algorithm.

Now users are no longer limited to asking questions like "What color is suitable for my living room?"

• "I want to paint my kitchen cabinets, which color should I choose?"
• "What is the most suitable color for my ceramic tiles?"
  They can now find instant answers to such questions.

Inspiring Recommendations Through Technology
The algorithm fed by Filli Boya's long-standing color expertise analyzes Aqua Reno's rich color catalog according to the information provided by users and presents the most suitable color options. This allows users to change the atmosphere of their living rooms by painting furniture, and make small yet effective transformations in their kitchens and bathrooms.

Filli Boya's Marketing Team stated that this innovation strengthens the brand's bond with consumers:

"The Color Expert Chatbot not only recommends the right color, but also inspires users to reach the spaces of their dreams. We are pleased to use technology as a tool for consumers to make their living spaces more colorful and personal."