The Innovative and Creative Partner of the Chemical Industry: Artkim Group

Could you describe the development process of Artkim Group, which has been operating in the sector since 2002?

Artkim Group was founded in 2002 by partners with experience in the Chemical Sector and in trade fair organization, publishing and agency services, with the aim of producing publications addressing the Chemical Sector, organizing trade fairs and providing consulting services. By selecting the Chemical Sector as our area of expertise, we became the sector's sole trade fair, publishing and consulting company at a time when advertising, fair and promotional services were scarce. In 2002, we gave new identity, name and brand to the bulletin published annually by the Association of Chemical Manufacturers, launching it under the name "Kimyasal Forum" and establishing it as the sector's most important publication. In 2003, we began publishing the Turkish Chemical Industry Catalog periodically, and in 2005, Boyatürk, the sole publication and magazine of the paint industry, began its publication life. Regarding trade fair organization, one of our founding objectives, as a result of meetings we held with companies in 2004 and 2005, our first fair, the Chemical Industry Group Fair, Chem Show Eurasia, was successfully organized in 2006. We continue to serve the Chemical Sector through new fair organizations we conduct every year and magazines we have launched. In 2006 Texchem Textile Chemicals Magazine, in 2007 Turkchem Magazine and Turkcoat Eurasia Fair, in 2009 Putech Magazine and Putech Eurasia Fair, in 2011 Industrial Paint & Surface Magazine and PaintExpo Eurasia Fair, in 2013 STT

Eurasia and Eurasian Composites Show and in 2014 the Interdye & Printing Eurasia Fair organized independently for the first time and PCCI - Paints, Construction Chemicals, Insulation Magazine, we achieved major success within 10 years.

Our team, which started its business career in a 110 m2 office with 3 people, continues to serve the chemical sector today with a staff of nearly 50 professionals, in an independent, modern new building of 1,250 m2, with an increasing success graph and 8 fairs, 6 magazines, 1 catalog, 6 portal websites. As of 2013, we restructured and consolidated our companies under 4 divisions: the organizations arranged by Artkim Trade Fair Organization; Chem Show Eurasia, PaintExpo Eurasia, STT Show Eurasia, Putech Eurasia, Eurasian Composites Show, Turkcoat Coatings Show Eurasia, Interdye & Printing Eurasia. Our other division, Chem Media, publishes Kimyasal Forum, Boyatürk, Turkchem, Putech & Composites, Industrial Paint & Surface and PCCI Magazine. Our group, which served as Artkim Creative Agency until 2013, under the new structure provides services to the chemical sector under the name Chem Agency in graphic design, corporate identity, digital printing services, promotional films, catalogs, brochures, posters, advertisements and related services. KimyaKariyerim.com is Turkey's first and only job and personnel placement website service dedicated solely to the chemical sector. This year we are organizing for the sixth time with great pride the "International Chemical Industry Group Fair" Chem Show Eurasia, which has taken on the role of an important platform for the development of the Chemical Sector and has become an internationally recognized event closely followed by the sector. Artkim Trade Fair Organization participates in at least 12-15 international fairs related to our sector each year, and promotes all our fairs organized in Istanbul, the most important trade center of Eurasia, most effectively in international channels, and we can see the reflection of this in the high number of foreign participants and visitors to our fairs. Artkim Group, which principles tight teamwork and superior customer satisfaction as a foundation for successful organizations, owes this rising success curve it achieved in as short a time as 10 years to its young, dynamic, creative, friendly team and solution-oriented service approach.

Could you share your views on Boyatürk Magazine, which is entering its 10th year of publication this year?

Boyatürk Magazine, which began its publication life in 2005, has been supporting paint companies for 10 years to better explain themselves and their products to the growing paint market, to increase their brand value in the eyes of sellers and users, to shed light on problems faced by the sector, and to serve the purpose of enabling information flow within the sector and being a herald of the agenda. Not only on advertising pages, but through interviews and promotional pages, it enables companies to introduce themselves and their products to the sector in the most accurate, fast and effective way, while the academic articles and research it publishes, news from Turkey and the world, and interviews with companies have allowed it to continue to take the pulse of the sector for 10 years. Additionally, through special file studies such as Doyens of Paint, it has given space on its pages to the views of leading important figures in the sector about the past and present of the sector and their inspiring success stories. Each issue of Boyatürk Magazine is archived in many university libraries and research and development departments of paint companies with its rich content, changing file subjects in each issue, and technical articles written by experts in the field and important academicians serving in leading universities in Turkey.

Could you provide information about your objectives and projects?

We aim to bring new areas to our fair, media, agency and human resources services to every branch of the chemical sector in line with the sector's needs and to be a solution and communication partner among companies. We aim to continue realizing these objectives with new projects and organizations we add to our structure each passing year, to grow and develop, and we are carrying out related work. The organizations we have arranged have quickly become sectoral meetings that take the pulse of the industry and draw attention. The "International Chemical Industry Group Fair Chem Show Eurasia", which with participant and visitor statistics is one of the few internationally recognized and closely followed events in the sector, has succeeded in becoming Turkey and the region's most comprehensive fair by grouping the chemical industry under chemicals, laboratory and technology divisions. The international Polyurethane Industry Group Fair Putech Eurasia, which set out with the slogan "Polyurethane in Every Area of Life", is a fair where PU chemicals, PU machinery and equipment, PU system houses, PU coatings and adhesives, polyurethane molds and systems, polyurethane applications, RIM integral PU system products and all products and technologies related to the PU sector are exhibited. Also, along with our PU fair, on 12-14 November 2015, the Composite Industry and Technologies and Applications Specialized Fair Eurasian Composites Show is an organization where companies providing raw materials and technology to the composites sector participate as exhibitors. STT Eurasia "Surface Treatment Chemicals and Technologies Fair" and the Industrial Coating Technologies Fair PaintExpo Eurasia, which we organize with our German partner FairFair, will be organized simultaneously on 15-17 October 2015 at IFM, bringing together companies providing "pre-treatment services" and "finishing services" under one roof. Interdye & Printing Eurasia, organized in cooperation with TTTSD, brings together companies supplying chemicals, dyes, printing inks, printing and dyeing technologies to the textile sector. The "Cosmetics, Personal and Home Care Products Components, Raw Materials and Technologies Fair" first organized in 2014 as a Special Section within Chem Show Eurasia will be organized as an independent, standalone fair on 12-14 November 2015 in line with the sector's interest and demand.

What would you like to say about the merger of Turkcoat and Paintistanbul fairs?

Artkim Trade Fair Organization and BOSAD, the Paint Manufacturers Association, the sole representative of Turkey's Paint and Raw Materials sector, have taken the most important step toward reaching their "regional power" objectives by merging Paintistanbul and Turkcoat fairs, which set the direction for Turkey's Paint and Coatings Sectors, in line with the sector's sole fair needs and demands. This event, which set out with the slogan "Strength Born from Unity" on the path to becoming Eurasia's most important paint event, has as its fundamental and primary purpose to host many professional visitors from domestic and abroad while bringing all professional visitors together under one roof and continuously advancing the sector. Between 19-21 March 2020 at Istanbul Fair Center halls 9, 10 and 11, we invite you to "Paintistanbul & Turkcoat 2020", which is ready to host all paint, paint raw materials, machinery, equipment and technology companies in a net usable area of over 10,000 m2 and host more than 300 domestic and foreign participants.