Sephora Türkiye Appoints New General Manager

Sephora, the world's leading beauty retail brand, announces its new Country General Manager in Turkey.

Sinem Saraçer Turanlı, General Manager of L'Oréal Turkey Dermatological Beauty and Country Ethics Representative, has become the new Country General Manager of Sephora Turkey. 

With over 20 years of professional experience in the cosmetics sector, Sinem Saraçer Turanlı began her career in 2004 at L'Oréal Turkey Luxury Division, taking on various responsibilities in sales, marketing, brand management, CRM, e-commerce, digital and CDMO for brands such as Lancôme, YSL Beauty, and Armani Beauty, and led different teams during this period. After assuming international leadership roles for Biotherm and Lancôme brands within L'Oréal Luxury Division in Canada, she took on the role of General Manager of L'Oréal Turkey Dermatological Beauty from 2022 onwards. Sinem Saraçer Turanlı also assumed the role of L'Oréal Turkey Country Ethics Representative during her tenure at L'Oréal Turkey.

Sinem Saraçer Turanlı completed her secondary education at Saint Joseph French High School and subsequently pursued her undergraduate degree in International Relations at Koç University. 

Sinem Saraçer Turanlı will lead the Sephora Turkey team and work towards achieving the new objectives of Sephora, a leading brand in the cosmetics and beauty sector.