We had an enjoyable interview with Netzsch Turkey General Manager Mr. Hayri Ünal about the technologies used by the company, their targets in the coming years and the advantages they will bring to the sector.
Could you tell our readers about yourself and your professional background?
My name is Hayri Ünal. I am General Manager of Netzsch Turkey. I have been in this sector since 2006. I am keep in touch with a lot of chemistry, coating and paint companies and I continue to serve.
I graduated from Mechanical Engineering department of Glamor Technical University. I also finished MBA, International Trade in Canada.
Can you tell us about your company’s success in the sector and your company policy?
Our company Netzsch is one of the world leaders in the sector and it is a company that has achieved great success. The main reason behind our success is our ability to serve a wide range of sectors.
In addition to wet and dry milling, we provide services in general chemistry, paint, cosmetics, pharmaceuticals, food, confectionary and industrial minerals and produce appropriate technologies and machines. So these multiple perspectives lead us to success.
As you would appreciate that if a company develops its technology certain extend and stays in that sector after that, it cannot be opened to innovations too much. However, there are wide possibilities in our company. In a sector where you use wet grinding technology, you can also work on dry milling.
As you know the technology, your horizons are expanding and this allows the company’s horizon to expand. ‘’Proven Excellence’’ is the new slogan of our company and the secret of Netzsch success underlies in this slogan.
Which sectors do you serve?
First of all, I would like to talk about Netzsch Holding. Netzsch Holding, founded in Selb in 1873, is a company from the ceramics industry.
Netzsch Holding has 3 business units; pump, grinding & dispersing and thermal analyzing Netzsch Pump is the largest group in our company and nemo pump cover 25% of the world’s helical pumps.
These mud pumps are used in the food industry but also used in the petroleum industry is our largest revenue. Netzsch Thermal Analyzing equipment is for materials research and development, quality assurance and process optimization.
We are as a Netzsch Turkey, serves ‘Grinding & Dispersion’ technologies in 5 different sectors. Our main business is chemistry; paint & coating, ink, resin production, agro chemical etc..
We can also handle dry grinding, wet milling, dispersing as a whole for these sector.Second field is food sector and we divided it into two sub-titles as a confectionary machines & technologies and dry food technologies.
Third group is the cosmetic and pharmaceutical sector. Turkey has a huge market in cosmetics with app.1200 companies but our company associated with around 20-25 of the company close around us 20-25. In the case of pharmaceuticals, we work with international players in this field.
Fourth is mineral sector. We have focused on very large sectors such as mills, classifier, all kind of turn key project with industrial machines.We will start to ‘’Global Service’’ as a fifth sector within this year.
What is your product portfolio? What criteria do you consider when determining product diversity?
Firstly I will explain our product criteria.The product criteria are divided into several segments.These are factors such as environmental sensitivity, energy consumption.When we are developing our product technologies, we act completely according to the needs of countries, industry and technology.
We always formulate and idea about how we develop the products that companies need or how we make R&D studies for new products with our related department or sometimes with the customer.
Our product portfolio is quite extensive. Dispersing machines which are working with different principles, various types of wet milling mills, dry and wet milling systems for milling nano size.
In addition to these, we carry out turn-key projects in the mineral sector, cosmetics sector and confectionary industry.Therefore, our portfolio is very wide and there is no any international company whose portfolio is more than us.
Can you tell us about your domestic and oversea sales activities?
Netzsch Global developed milling technologies for grinding of lithium batteries materials. These lithium-ion batteries are the long-lasting batteries used by companies producing electric car batteries in the world.
We completed turn-key project for the company which produces the batteries of Tesla cars We are the leader on this sector,of course this is a great success.
Therefore, we clearly state where Netzsch Global is going. Another recently success is our turnkey projects with world-famous agrochemical company, also our reference list is very rich in this sector.
Our activities in Turkey as well as to the services to chemistry, mineral, food companies and we supply mills,machines and project. Currently, we also started turnkey project for paint company from abroad. As a result, all these experiences are the result of the synergies in the Netzsch family.
What does technology mean for Netzsch? How do you associate the production with technology?
There are certain criteria in the technology of Netzsch products and we produce under these criteria. Generally we produce user friendly machines that are easy to use, comfortable and easy maintanence when the breakdown occurs and high performance machines All this is the result of extensive technological knowledge.
Therefore, technology is very important for us.
Could you please tell us about your research activities, product development and process optimization?
In our R&D studies, we set out with the aim of ensuring that all of our machines are made with the most optimum, cheapest spare part and the fastest maintenance that can be useful for the consumer. In addition, we are optimizing our systems using certain technologies in the world.
For example; ceramic inner liner makes the heat transfer faster. In this way, the companies are preventing the products from reaching the maximum temperature point.
We eliminated the over heated production problem due to the Silicon Carbide (SIC) inner liner. And how did we do that? Because the technology and knowledge provided us the opportunity to use Silicon Carbide (SIC). and we applied it to our products immediately.
As a result; we carried out a successful R&D work. The most important work in this area has started with digital ceramic inkjet with our factor in Spain. And now 70% of the machines in which digital inks are produced worldwide are supplied by Netzsch.
Could you tell us about your activities in Personal Care and Home Care?
Netzsch bought the Vakumix which is located Bremen, Germany 4 years ago and we are serving the world as Netszch Vakumix.We are producing homogenizer and mixing machines for pharmaceutical and cosmetics application.
For example, we can list our main production as a home care products; shampoo, cream, toothpaste, hair products, gel, colored make-up products etc. and various cleaning products such as home care production.
Another example, one of the world-famous company produce the toothpaste with 6 Netszch machine production lines in Germany and they sale this product all over the world, including Turkey.
Therefore, we have ambitious efforts in the field of personal care.Our references are also very strong in the pharmaceutical sector. Apart from documentation, I can say that our cosmetics and pharma machines are similar.
Can you tell our readers about the product you recently presented to the sector? What technology and features is this product equipped with?
Currently, we released new products in parallel with the development of every sector. For wet milling; unique dispersion machine Epsilon and most efficient,high performance bead mill Neos is the newest in the market. For dry milling, especially for the mineral sector,
I want to say that we have a new product called Pamir. The name comes from the Pamir Mountains. This is a dry ball mill technology but;it provides high throughput micronized minerals with low energy consumption. Our this new product will be released soon.
We are making trial with very special production on the customer side in Kütahya with this machine For example,we can get 20 tons of products with a 1000 lt mineral mill which is small size This pilot plant is an important innovation and technology for the industry and us.
What are the innovations you want to realize in the coming years? What are the advantages of these innovations to Netszch and your customers?
In parallel with the development of our country in the coming years, we are introducing new technologies, systems and technological products to our customers and presenting a more useful product and so our biggest aim is to provide the return of investment as a result to companies as soon as possible.
If we can achive it, the companies win, the industry wins and Turkey wins. Innovations bring new breakthroughs. Like Eti Maden,TUBITAK corporation has a studies for lots of mineral which is currently known but unworkable. These minerals have to be mined and presented to the industry and then to the world market.
As Netszch, we are working very serious on this way. We know that our work will bring high added value products to our country. If the customer make an investment as soon as possible for various technologies, as a result all of these are reflected in the product so that the quality of the product will increase.
This creates a more competitive atmosphere in the world market. As Netszch, our targets are in this direction.
