Orzax Named "Türkiye's Most Reputable Brand" in the Food Supplement Category

The results of the Türkiye Reputation Research, conducted for the first time this year in cooperation with MediaCat and Veri Enstitüsü under the leadership of researcher Bekir Ağırdır, have been announced. In the study, which was carried out through a two-stage methodology with 6,400 participants representing Türkiye, Orzax achieved the highest reputation score in the food supplement category and won the title of "Türkiye's Most Reputable Brand."

The company, which has maintained its leadership in Türkiye's food supplement market for eight years, carries its quality control standards beyond regulatory obligations throughout the process from raw material to final product, integrating them into its R&D and production processes.

Biotechnology Investments and Domestic Production Initiative

Exporting to more than 50 countries thanks to the production and R&D competencies it has developed, Orzax also contributes to the domestic production of critical raw materials not yet produced in Türkiye through its strategic biotechnology investments.

Speaking at a panel held within the scope of the Reputation Summit, Orzax CEO Yunus Emre Alimoğlu made the following assessments regarding trust and reputation processes in the health sector:

"Trust in health must absolutely be backed by science; in our sector, scientific reliability functions as a fifth layer, beyond the fundamental layers of reputation. From the selection of raw materials to production standards, from scientific studies to the information you provide to the consumer, you have to be able to stand behind every word you say. We never set out asking, 'How can we become a reputable company?'; we focused on the question, 'How can we do our job better?' You can demonstrate quality, but you cannot declare trust; with every good experience, you invest in a trust account that opens in the consumer's mind."

2035 Target: To Rank Among the Top 5 Companies Globally

Orzax Marketing and Corporate Communications Director Müge Turan drew attention to the brand's global targets, shaped within the framework of R&D, quality and sustainability principles:

"The most fundamental decision we made as we grew was never to compromise on quality under any circumstances. Throughout the process extending from raw material to finished product, we manage quality not merely as a control required by regulations, but as an inseparable part of our production and R&D culture. We view the market leadership we have sustained uninterrupted for eight years not just as commercial success, but as the reward for the brand value we have built through science, quality and trust. Our goal is to become one of the world's 10 largest food supplement companies by 2030, and one of the top 5 by 2035."